Cookie Policy
Last updated:
Introduction
Human Driven AI Summit — operated by WitUp Ltd — uses cookies and similar technologies to ensure the Site's operation, analyse aggregate use, and improve user experience. This Policy, drafted in compliance with GDPR, ePrivacy Directive 2002/58/EC and Italian Data Protection Authority Guidelines (8 May 2014 and following), explains:
- What cookies and similar technologies are
- Which types we use and on what legal basis
- How to manage or disable cookies
For full information on personal data processing, see the Privacy Policy.
1. What cookies and similar technologies are
Cookies are small text files stored on the user's device when visiting a website. They allow the site to recognise the device and collect information about browsing activities.
In addition to cookies we use similar technologies such as:
- Local Storage / Session Storage (browser memory for session preferences)
- Tracking pixels (1x1 images for analytics — not currently active)
- Web beacons (to measure email opens — only for newsletters, explicit opt-in)
All these technologies are subject to the same consent obligations as cookies.
2. Types of cookies used
2.1 Essential (technical) cookies
Necessary for the Site to function. Do not require prior consent (Art. 122 Italian Privacy Code).
| Name | Provider | Purpose | Duration |
|---|---|---|---|
NEXT_LOCALE |
Site | Stores preferred language (it/en) | 1 year |
hdai_consent |
Site | Stores cookie banner preferences | 6 months |
_supabase_* |
Supabase | Admin session (restricted area only) | Session |
__cf_* |
Cloudflare/Vercel | Bot protection and routing | Session/24h |
2.2 Performance and analytics cookies
Aggregated and anonymised. Require consent (even with anonymised IP and statistical purpose).
| Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics 4 | Anonymous user identifier | 24 months |
_ga_* |
Google Analytics 4 | Current session state | 24 months |
_gid |
Google Analytics 4 | Daily identifier | 24 hours |
GA4 configuration: IP anonymised (anonymize_ip = true), retention 14 months (GA4 default).
2.3 Functional cookies
Improve experience by remembering user preferences.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
hdai_audio_enabled |
Site | Audio state on immersive pages (legacy /experience) | 1 year |
hdai_mode |
Site | Display mode (summit/experience legacy) | 1 year |
2.4 Marketing/profiling cookies
We do not currently use marketing cookies or behavioural profiling. We do not share data with advertising brokers, ad networks or retargeting platforms.
2.5 Third-party cookies
Some features are provided by third parties that may install cookies under their own responsibility:
| Provider | Service | Purpose | Privacy Policy |
|---|---|---|---|
| Google LLC | Google Analytics 4 | Aggregate statistics | policies.google.com/privacy |
| Google LLC | reCAPTCHA v3 | Form spam protection | policies.google.com/privacy |
| Google LLC | YouTube embed | Media kit videos | policies.google.com/privacy |
| Vercel Inc. | CDN hosting | Routing and cache | vercel.com/legal/privacy |
YouTube is loaded in "privacy-enhanced" mode (youtube-nocookie.com) when possible to reduce tracking.
3. Legal basis
| Cookie category | Legal basis | Regulatory reference |
|---|---|---|
| Essential | Legitimate interest / technical necessity | Art. 122 Italian Privacy Code |
| Analytics (GA4 anonymised) | Legitimate interest | Art. 6(1)(f) GDPR |
| Functional | Consent | Art. 6(1)(a) GDPR |
| Marketing (not active) | Consent | Art. 6(1)(a) GDPR |
4. Managing preferences
4.1 Consent banner
On first access you see a banner with three options:
- Accept all — enable all cookies
- Reject non-essential — only technical cookies
- Customise — granular choice by category
You can change preferences at any time by clicking "Cookie preferences" in the Site footer.
4.2 Browser settings
Most browsers allow you to block or delete cookies. Warning: disabling essential cookies may impair Site functionality.
4.3 Provider-specific opt-out
- Google Analytics: Browser Add-on opt-out or "Do Not Track" enabled
5. Transfers outside the EEA
Some providers (Google, Vercel) transfer data to the USA. The following apply:
- Standard Contractual Clauses (SCC) 2021/914
- Data Privacy Framework (EU-US adequacy decision of 10 July 2023)
- Supplementary technical measures (IP anonymisation, pseudonymisation)
6. Policy updates
We may update this Policy to reflect changes in technology, legal obligations or our practices. Any changes will be published on this page with the updated date.
Last revision: 29 April 2026.
7. Contact
| Channel | Contact |
|---|---|
| Privacy email | privacy@humandriven-ai.com |
| General email | info@humandriven-ai.com |
| Postal address | WitUp Ltd — 27 Old Gloucester Street, London WC1N 3AX, UK |
| Contact page | /en/contatti |